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Mobile Data and WiFi Monetization: Convergent and user-centric offers take center stage

Summary The insatiable demand for continuous broadband connectivity has turned mobile data into a revenue growth engine for mobile network operators (MNO). Operators are exploring diverse approaches to attract users and grow mobile data revenue, including network-centric, user-centric and WiFi-centric strategies. Some leading operators are building scale and revenue share through technological and performance leadership. Other operators are leveraging their powerful user analytics capabilities to design differentiated packaging and compelling offers to drive mobile data uptake and usage. In addition,... 

Iraq: Mobile and Fixed Internet Services Will Drive Overall Growth

Summary The telecommunications market in Iraq will generate service revenue of $4.1bn in 2016. Pyramid Research expects to see overall service revenue grow at a CAGR of 5.6% over 2016-2021. Growth will be driven by the expansion of 3G services. Over the next five years, operators can benefit from opportunities related to the expansion in 3G network coverage and rising demand for mobile data by offering value-added services and OTT content. As the government liberates more areas, network vendors should position themselves to support the expansion of mobile and fixed services. Key Findings –... 

DRC: Continued Growth in Mobile Subscriptions Will Drive Overall Market Revenues

Summary The telecommunications market in DRC will generate service revenue of US$1.9bn in service revenue in 2016, 13.0% more than in 2015. Pyramid Research expects to see overall service revenue grow at a CAGR of 7.4% over 2016-2021. Growth will largely be driven by continued growth in mobile subscription penetration. Over the next five years, opportunities exist in assisting operators expand their network coverage across the country. Vendors can also leverage opportunities to provide managed services to enable operators to reduce their operational and capital expenditures. Key Findings –... 

Central African Republic: Improved Political Stability Cause for Guarded Optimism

Summary The telecommunications market in CAR generated $48.7m in service revenue in 2015 and will grow at a CAGR of 10.1% during 2016-2021. Mobile data and fixed Internet will be the fastest-growing segments over the forecast period. The volatile political and security situation will dampen growth in the short term. However, long-term plans by operators to expand mobile network coverage and the expected introduction of 3G services by additional operators will drive long-term growth in the telecom market. Key Findings – The overall telecom service revenue in CAR declined 0.9% year-over-year... 

United Kingdom: Telecom Services Market Will Continue to Grow Through 2021 Driven by Data Services and Content

Summary In 2016, the UK will be the largest telecom services market in Western Europe. Pyramid Research expects minor Brexit implications on the telecom industry outlook over the next five years since the telecom market is less vulnerable to macroeconomic changes and cycles than are other industries. Going forward, growth in the UK’s telecom market will be driven by further customer migration to faster-speed fixed and mobile networks – which generates an uplift in ARPU- and by richer content offerings for pay-TV. The IoT/M2M market growth will also provide additional revenue for operators.... 

Brazil: Demand for Mobile Data Services Remains Strong Amid Challenging Macroeconomic Conditions

Summary In 2016, Brazil will be the largest telecom services market in Latin America. Disconnections in the pay-TV and circuit-switched markets will affect the growth of the telecom market in Brazil in 2016. Additionally, the challenging macroeconomic situation coupled with additional cuts in mobile termination rates (MTRs) and reductions in fixed circuit-switched tariffs terminating on mobile networks will further impact market growth and operator revenue. With recovery beginning in 2017 and the voice-to-data substitution trend in the mobile segment, growth in the Brazilian telecom market will... 

China: 4G Network Expansion and Fiber Deployment Are High on Operators’ Agenda While Facing Greater Competition

Summary The telecommunications market in China generated $199.0bn in service revenue in 2015. Telecom service revenue is expected to grow at a CAGR of 3.7% during 2016-2021, primarily driven by the growth in data revenue. Mobile data and broadband will be the fastest-growing segments over the 2016-2021 period. Operators are focusing on expansion of LTE networks, 5G technology trials and fiber network deployments. In addition, ongoing investments in network expansion and modernization will enable operators to monetize the growing demand of data services. Key Findings – The overall telecom... 

Russia: Falling Voice Revenue and Macroeconomic Uncertainty to Slow the Growth of the Telecom Market

Summary The telecommunications market in Russia will generate $19.3bn in service revenue in 2016. Telecom service revenue is expected to grow at a CAGR of 1.0% during 2016-2021, primarily driven by the growth in mobile data revenue. Mobile data will be the primary growth driver during the period, benefitting from LTE investments, along with higher smartphone penetration led by aggressive commercial efforts via operators’ own-brand retail chains. Pay-TV revenue will be another market driver. Operators are focusing on unleashing demand for data services and exploring new revenue streams in... 

Cameroon: Continued Expansion of Network Coverage Will Drive Telecom Service Revenue Growth

Summary The telecommunications market in Cameroon will generate service revenue of $1.2bn in 2016. Pyramid Research expects to see overall service revenue grow at a CAGR of 10.3% over 2015-2020. Growth will be driven by the increasing consumption of mobile voice and data services. Over the next five years, operators should seize opportunities related to 3G and 4G expansion by deploying affordable bundles and OTT content to drive increasing demand for data in the market. Network vendors can benefit by positioning themselves to support operators’ 3G and 4G expansion plans. Key Findings – The... 

South Korea: Operator Investments in 4G/5G, IoT and Fixed Infrastructure to Drive Future Revenue Growth

Summary The telecommunications market in South Korea generated $32.1bn (W37,843bn) in service revenue in 2015. The telecom service revenue is expected to grow at a CAGR of 0.7% during 2016-2021, primarily driven by the growth in data revenue. Mobile data will be the fastest-growing segment over the 2016-2021 period. Operators are focusing on the expansion of the LTE network, deployment of 5G technology and the fiber network. In addition, ongoing investments in network expansion and modernization will enable operators to monetize the growing demand of data services. Key Findings – The overall... 
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